From Teddy Roosevelt’s Bully Pulpit to President Barack Obama’s embrace of social media, presidential communication tends to define communication as a cultural phenomenon.
Human bullies are usually just thugs; insecure brats who act out because of deep, empty holes in their souls. They only time they do any real damage is if they actually gain some sort of power: political or financial. Think dictators, fascists, greedy money traders, giant corporations, oligarchs, plutarchs.